Utilities’ affiliate files to compete as a broker as an Ohio bill aims to reduce corporate separation requirements
FirstEnergy foray into energy brokering raises issues of fair competition
A FirstEnergy subsidiary is seeking permission from Ohio regulators to advise customers on which electricity suppliers they should choose. The company’s application to operate as an energy broker and aggregator is an apparent reversal for FirstEnergy, which spent years legally separating from its non-regulated electricity businesses, including its former generation subsidiary. Critics say the move raises potential conflict of interest questions. It also comes as state lawmakers consider a bill that would broaden the range of services that regulated utilities could offer customers. FirstEnergy owns three regulated utilities in Ohio: Ohio Edison, Toledo Edison and the Cleveland Electric Illuminating Company.